Betsie – Privacy Policy

Last Updated: November 17, 2025

This Privacy Policy describes how Squeaky Cheese, Inc. ("Betsie", "we", "us", or "our") collects, uses, and shares your information when you use the Betsie social prediction application (the "App").

1. Information We Collect

We collect information you provide directly to us, such as:

• Account Information: Name, email address, and profile photo when you register.
• Content: The content of your social bets, predictions, outcomes, and any associated messages or comments.
• Communications: Any messages you send to other users or to us directly.

We also collect information automatically when you use the App, including:

• Usage Data: Features you use, time spent in the App, and other interaction data.
• Device Information: Device type, operating system, and unique device identifiers.
• Location: General location derived from your IP address.

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve the App's services and features.
• Personalize your experience (e.g., showing relevant bets or friends).
• Communicate with you about updates, security alerts, and support messages.
• Monitor and analyze trends, usage, and activities in connection with the App.
• Detect, investigate, and prevent fraudulent or illegal activity.

3. Advertising and Analytics

Betsie is ad-supported. We use third-party advertising partners and analytics providers to help us run, measure, and improve the App. We do not allow advertisers access to:

• Bet content
• Personal messages
• Sensitive user attributes

4. Sharing of Information

We may share limited information with:

• Advertising networks
• Analytics providers
• Cloud hosting providers
• Content moderation tools
• Legal authorities when necessary

We do not share bets, predictions, or sensitive user content with advertisers.

5. Age Requirements

Betsie is for adults 18 years or older. We do not knowingly collect data from anyone under 18.

6. Data Retention

We retain your data as long as your account remains active.

7. Your Rights

You may:

• Access or correct your data
• Request deletion
• Opt out of personalized ads where legally required
• Request details on our data processing

8. Contact Us

For privacy questions, please reach out to us from our Support page.